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Welcome to our

Award Winning Bridal Boutique in Sussex

Our Wedding Dresses

Discover Our Designer Collections

Designer Wedding Dresses

Explore our range of carefully hand-selected wedding dresses by popular designers.

It's all about you

Join Fross and the team for a relaxed, fun and obligation-free bridal appointment at our beautiful boutique in Uckfield! We’re not here to pressure you to buy, we’re here to offer our experience and advice to help you find the dress that makes you look and feel amazing.

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The Perfect Match

Find your signature style

Our designer collections are carefully chosen to offer something for every kind of bride, from classic to alluring, boho to modern, subtle to out-there! We listen closely to your vision and inspirations to help you find a dress that compliments your body shape and fits your signature style.

Romantic

Elegant

Alluring

alluring-wedding-dresses

Boho

boho-wedding-dresses

The Fross Bridal Experience

Your Wedding Dress Journey


We know what your wedding dress means to you, so creating an unforgettable, stress-free experience for our brides-to-be is our priority. Our bridal boutique in East Sussex is a little oasis of calm and a treasure-trove of beautiful wedding dresses!

Finding a dress should be fun and relaxed, so we won’t pressure you into buying dresses you can’t afford or make you try on styles you hate. Take your time, ask questions and try on a few different styles, with your personal stylist by your side to matchmake you with the dress you've always dreamed of.

For that little extra touch of luxury, why not treat you and your guests to our VIP Package? Enjoy having the boutique all to yourselves with Prosecco, nibbles and more!

Don’t just take it from us

Kind words from our Brides

I cannot recommend Fross and her team enough

Fross and her team are absolutely fantastic!

Fross opened the shop for me when I couldn’t make any other time (and she was redecorating!) and then spent hours with me and my mother making us feel so welcome and, of course, finding the perfect dress.

Her guidance and service went above and beyond, and each time we visit it feels like we are back with friends.

I cannot recommend Fross and her team enough – they are simply wonderful and the dresses are perfect. Book now!

Charlotte Richardson

2019-09-16T13:57:30+01:00

Charlotte Richardson

Fross and her team are absolutely fantastic! Fross opened the shop for me when I couldn’t make any other time (and she was redecorating!) and then spent hours with me and my mother making us feel so welcome and, of course, finding the perfect dress. Her guidance and service went above and beyond, and each time we visit it feels like we are back with friends. I cannot recommend Fross and her team enough – they are simply wonderful and the dresses are perfect. Book now!

I am so pleased I chose Fross for my wedding dress.

I am so pleased I chose Fross for my wedding dress. The service was brilliant from start to end. I felt completely confident that the team would be 100% honest with me as they were just as eager to get me to try on a dress in the sale as they were the more expensive ones. They then put me in touch with Helen, their chosen seamstress for my alterations and again, the service was brilliant and very reasonably priced too! This dress made me feel so special on the day and I cannot thank the Fross team and Helen enough!

Samantha Errey

5.0
2019-05-10T11:46:12+01:00

Samantha Errey

I am so pleased I chose Fross for my wedding dress. The service was brilliant from start to end. I felt completely confident that the team would be 100% honest with me as they were just as eager to get me to try on a dress in the sale as they were the more expensive ones. They then put me in touch with Helen, their chosen seamstress for my alterations and again, the service was brilliant and very reasonably priced too! This dress made me feel so special on the day and I cannot thank the Fross team and Helen enough!

The personal touch at Fross Wedding Collection was amazing

The personal touch at Fross Wedding Collection was amazing. I have been to a lot of wedding shops but nothing like here, their customer services, personal touch, ideas, kindness and so much more was perfect in every single way. Honestly would recommend them to anyone. Very happy customer. Also the types of wedding dresses they have in were all such a good choices and all completely different styles. I wanted one to be ordered in so I can try it on from a different designer, they arranged anything and when I have questions from the designer the lady was on the phone straight Way! Highly recommend. 5 stars from me.

Sasha Barnett

5.0
2019-05-10T11:46:32+01:00

Sasha Barnett

The personal touch at Fross Wedding Collection was amazing. I have been to a lot of wedding shops but nothing like here, their customer services, personal touch, ideas, kindness and so much more was perfect in every single way. Honestly would recommend them to anyone. Very happy customer. Also the types of wedding dresses they have in were all such a good choices and all completely different styles. I wanted one to be ordered in so I can try it on from a different designer, they arranged anything and when I have questions from the designer the lady was on the phone straight Way! Highly recommend. 5 stars from me.

It genuinely felt like the whole team were celebrating along with me

Fross and the team were amazingly helpful both before and during my bridal appointment. Fross personally helped me get a specific dress sample to the store on loan in time for my appointment so I could try it on. She was reassuring even though we knew the dress was two sizes too small. Milly was bridal consultant and was very sweet. She encouraged me to try other dresses even though I fell in love with the loan dress - just so I could be absolutely sure. She was professional and discreet when faced with my errant underwear!! I did not feel rushed or pushed into a decision at all - it was all very supportive. Milly took me through the after sales process very clearly and I. The prosecco was lovely too!! Thanks so much for everything - it was worth the 3 hour drive!!

Charlotte Wilson

5.0
2019-05-20T13:53:23+01:00

Charlotte Wilson

Fross and the team were amazingly helpful both before and during my bridal appointment. Fross personally helped me get a specific dress sample to the store on loan in time for my appointment so I could try it on. She was reassuring even though we knew the dress was two sizes too small. Milly was bridal consultant and was very sweet. She encouraged me to try other dresses even though I fell in love with the loan dress - just so I could be absolutely sure. She was professional and discreet when faced with my errant underwear!! I did not feel rushed or pushed into a decision at all - it was all very supportive. Milly took me through the after sales process very clearly and I. The prosecco was lovely too!! Thanks so much for everything - it was worth the 3 hour drive!!

I’m proud to say I will be a ‘Fross Bride’

I was very nervous about my appointment due to many factors however Alex was incredible and very patient with me! All the staff I met were lovely and made you feel like you were the only bride in the world. The shop is also very beautiful! My dress is perfect and just can’t wait to wear it! I’m proud to say I will be a ‘Fross Bride.’

Charlotte Murday

5.0
2019-05-20T13:54:05+01:00

Charlotte Murday

I was very nervous about my appointment due to many factors however Alex was incredible and very patient with me! All the staff I met were lovely and made you feel like you were the only bride in the world. The shop is also very beautiful! My dress is perfect and just can’t wait to wear it! I’m proud to say I will be a ‘Fross Bride.’
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